Friday, July 19, 2013

The conference launches into full swing Friday, July 19, for two full days of numerous breakout sessions, workshops, panels and events that wrap up Saturday with a NAJA-NPM media awards banquet.

All times, assigned rooms and dates are subject to change


8 a.m. – 4 p.m.                     Registration

9 a.m. – 6 p.m.                     Career Fair/Expo

NAJA News Conference | 8:00 a.m. – 8:45 p.m.

Join the NAJA board and staff to learn about new initiatives for the upcoming year.

Ironstone | Tempe Mission Palms Hotel and Conference Center


Change in Indian Country and the Violence Against Women Act |

9–10 a.m.

Featured Speaker: Deborah Parker, vice chairwoman of the Tulalip Tribe

The reauthorization of the Violence Against Women Act signed into law this year promises sweeping changes in the way violent offenders on tribal lands are brought to justice and held accountable for crimes against women. Deborah Parker, vice chairwoman of the Tulalip Tribe in Washington, became a leading voice in support of the act and stepped forward with her personal story amid heightened congressional debate.  

At the first plenary session of the 2013 National Native Media Conference, Parker will deliver remarks on her perspective of the legislative process, media coverage of the debate and what lessons she believes Indian Country can take away from the process.  

Location: Palm ABDE | Tempe Mission Palms Hotel and Conference Center


Exhibitor Exclusive  | 10:00 a.m. -- 11:00 a.m.

This networking power hour and coffee break follows the conference’s Friday general session, ensuring all journalist attendees and exhibitors are guaranteed time to network and build relationships. It is being held in the exhibit hall following the opening day morning plenary and no other sessions will be scheduled during this hour.

Location: Tempe Mission Palms, Conference Exhibit Hall


Smart Phone, Smart Journalist | 11 a.m. -- 12 p.m. 
Instructor: Val Hoeppner, leading digital trainer and media strategist
This workshop will focus on helping reporters extend the capabilities of their smartphones through multimedia, editing, note-taking, location and live-streaming apps. In a mobile media world, it is important for journalists to be able to adapt to their surroundings, report faster and quickly add multimedia. During the workshop we will explore some of the best apps on the market to help improve storytelling with photos, videos, audio and more.

You will also explore the impact of smart phones, tablets and other mobile devices on news reporting and publishing.

Location: Joshua Tree| Tempe Mission Palms Hotel and Conference Center


First Nations and FOIA | Friday, July 19, 11 a.m. -- 12:00 pm
 Instructor: Felicia Fonseca, Associated Press correspondent in Flagstaff, Ariz.

Because of treaties, trust land and tribal sovereignty, Native Americans have a relationship with the federal government unlike that of any other group in this U.S. And that means decisions that impact people and tribes are often made within massive federal agencies. So, what does it take for journalists who serve tribal communities to get federal documents to report important stories? And once you have documents, how do you present their information in your stories? AP Correspondent Felicia Fonseca, who covers Indian Country, will lead a discussion.

Location: Mission Palms


Low Power FM and Communications Update | 11 a.m. – 12 p.m.

Presenters: Geoffrey Blackwell, FCC Office of Native Affairs and Policy; Candice Mendez, Native Public Media

The FCC Office of Native Affairs and Policy and Native Public Media will provide information on the October LPFM window. ONAP handles all FCC ongoing consultation and coordination with American Indian Tribes, Alaska Native Villages, and other Native and Tribal entities on communications and telecommunications issues & dockets before the FCC.

Location: Jokake | Tempe Mission Palms Hotel and Conference Center


Founders’ Luncheon | Friday, July 19, 12:00pm – 1:30pm

Featured Speakers: Tim Giago, columnist and founding president of the Native American Press Association, now NAJA and Loren Tapahe, founding vice president of NAJA, current executive director at Arizona American Indian Chamber of Commerce

Master of Ceremonies: Mary Kim Titla, former Channel 12 news reporter

Thirty years ago, a group of Native American journalists gathered at Penn State University to form what is now the Native American Journalists Association. NAJA will launch its yearlong 30th anniversary celebration with this luncheon, where the past successes in Native journalism will be celebrated and the effort to ensure a future for the an all-important mission will take front and center. Special recognition will be given to those who founded the Native American Press Association, later named the Native American Journalists Association.

Locations: Palms ABDE | Tempe Mission Palms Hotel and Conference Center


Visualizing Your Investigation | 1:45-3:15 p.m.

Instructors: Andrew Long and Brandon Quester, co-directors of the the Arizona Center
for Investigative Reporting 

Engaging and informative visuals can increase the reach, understanding and influence of an investigative story. This workshop helps reporters learn how to improve the quality and quantity of the photos, graphics and maps that accompany stories. Participants will learn tools, tricks and tips to create their own visuals for print, Web and mobile. Learn how to make a visual plan for your investigation.

Location: Mission Palms, Conference Room TBD


Calling All Wonks: Explaining the Affordable Care Act | 1:45-3:15 p.m.

Session Leader: Mark Trahant, independent journalist and Atwood Chair of Journalism at the University of Alaska Anchorage

The health care system -- including the Indian Health Service -- will begin dramatic changes in the next few weeks because of the Affordable Care Act. Mark Trahant will explain what journalists need to know and how to explain the complicated law to readers in an easy to understand approach. 

The bill signed into law in March 2010 also included the permanent authorization of the Indian Health Care Improvement Act. Indian Country is included throughout the document in other large and small measures designed to improve the health of Native people.

Location: Joshua Tree | Tempe Mission Palms Hotel and Conference Center


Set Your Social Media Policy | 1:45-3:00 p.m.                             Instructor: Rhonda LeValdo, President at NAJA and faculty at Haskell Indian Nations University

Social media fast is becoming the best way to quickly reach and inform the public and a tribe or organization’s members. This session will review why it’s important to set a social media policy and strategy for your tribal government or non-profit. It also will include a look at how to build a policy that will fit the needs of your organization.


Social Media 101 | 1:45 p.m. – 3:00 p.m.

Instructor: Dr. Traci Morris of Homahota Consulting LLC

The ways readers and listeners have longed consumed news is quickly giving way to a rapidly evolving social media landscape. If you’re late to the social media game or just want a tune-up, this session offers an overview on how to make the best use of social media to benefit your careers, newspapers and news stations. 

Location: Mission Palms


Applying Native American Values in Leadership and the Workplace | Friday, July 19, 3:15 -- 4:30 p.m.

Panelists: Karen Lincoln Michel, Executive Editor of the Daily Advertiser in Lafayette, La; Tom Arviso, publisher of the Navajo Times; and Margaret Holt, standards editor at the Chicago Tribune

A commitment to work together through long-lasting relationships is common among many Native Americans and, in turn, can help complement and enhance basic management principles. These values can range from issues of respect, trust and inclusion to more practical issues of problem-solving, goal-setting and establishing a vision for the future. Native American values as management principles are important, no matter whether the forum is in tribal or mainstream journalism. Veteran newsroom leaders will lead a discussion.

Location: Mission Palms


Social Media as a Reporting Tool | 3:15 -- 4:30 p.m.

Instructor: Russell Contreras, Reporter at Associated Press in Albuquerque; Dalton Walker, Digital Reporter at the Argus Leader in Sioux Falls, S.D.

Learn how to harness the power of social media to spot a scoop and find sources in breaking news situations. Also, discover why being active on social media helps build your credibility as a journalist. Carson Walker, who helped develop the AP Stylebook's Social Media chapter, will lead the session.

Location: Mission Palms, Conference Room TBD


Empowering Communities Through New American Media | 3:15-4:30 p.m.

Presented by New America Media

Representatives from ethnic media in Arizona will talk about their own experiences covering Native American issues after New America Media conducted a three-day fellowship on the Navajo-Hopi reservation, including a tour of the Navajo Generating Station. Ten fellows were selected from a very diverse group: Latino, Asian, African American and Native American news outlets in Arizona. After the fellowship, they produced in-depth stories and radio shows for the communities they serve. This panel will look at the fellows' projects and their personal experiences, how they approach issues through their own perspectives and what they learned. The discussion will also touch on how ethnic media outlets expand the visibility of Native American issues and empower communities.
Location: Tempe Mission Palms

Student Celebration | 6:30-9:00 p.m. 

Sponsor: The Choctaw Nation of Oklahoma 

MC: Antonia Gonzales, anchor and reporter for National Native News

Featured Speakers: Scholarship Winners, Student Media Award Winners and Honored Guests

Meet the outstanding student journalists selected to participate in NAJA’s 2013 Native Voices and Project Phoenix programs, see the work they produced during the days leading up to the conference, and learn about their plans and ideas for the future.

Location: Salt River Pima-Maricopa Indian Community; 10005 East Osborn Road · Scottsdale; Transportation will be provided by


Behind the Scenes Journalism | 3:15 -- 4:30 p.m.

Panelists: Patty Talahongva and Lucky Frejo

This session will highlight specific news positions that are considered "behind-the-scenes" jobs in journalism. While they are often overlooked, they are vital to newsroom operations, and perhaps now they are more important than ever. So what do assignment desk, metro desk and satellite operations staffers do? How do you succeed at landing one of these jobs? And what changes are in store for those who take them on? You will be able to ask and discuss these questions and others at this session for early career journalists and anyone interested in building a new skill set or making a career change.